SCREENIN (CONCEPT) - 2023
Scripting success, one connection at a time.
CLIENT
Confidential
SERVICES
Brand Strategy & Identity
TEAM
Tori Kim — Designer & Copywriter
The Brief
A company approached me about creating a brand for a new platform called ScreenIn. ScreenIn would function similar to LinkedIn, in which screenwriters could connect and collaborate through networking, skill-sharing, and industry insights. This would also be a place where screenwriters could search for jobs within a network of professionals in their specific industry.
Mark Details
For this mark, I wanted to create something that was approachable and conveyed that sense of connection that’s fundamental to ScreenIn’s platform.
I created a chain-like link that forms the “S” shape to portray a sense of connection. This “S” also combines to form the “i” and “n” of the name ScreenIn.